it's about ... character

Namely, the character of the letter 'W'. I loved it at The Shrub's acceptance speech in 2004, the way they projected giant gold 'W's to flank the stage on both sides. The TV clips largely ignored them, but every so often when the camera zoomed out you can see them.

Bush's Victory Speech 2004 | Viral | SPIKE.com

All that propaganda and patriotism, those simplistic, single-color banners ("royal" blue?), barren except for a lone symbol, does remind me of an earlier time, of another "historic" moment. When was it? Where was it ... oh yeah!

Gosh, those were the days ...

And the Reps have the gall to call Obama just "a celebrity?" George's shrubbery hath extended even beyond a mere person, he's taken over an entire letter of the alphabet (and here is the store to prove it!).